Tag Archives | Digital Marketing & Advertising

Gold Run and Augmented Reality

Augmented Reality Augmented reality has been around for a while and I don’t mean you alone in your room with a glue stick, a box of tissues and your imaginary girl friend. Technology like holograms and various graphic overlay systems have given us the ability to do amazing things. ABI research says, Augmented Reality (AR), [...]

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Discovering Social Media Assets

THE DIGITAL INDIANA JONES I have strategically followed my passions so that they determine my career path. I am an avid explorer on and off line but it is my digital exploring that has paid off the most. For years I have explored the digital realm. Think Indiana Jones of the digital landscape. I was [...]

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The GAP in Understanding the Power Of Social Media

I have been scouting Craigslist from time to time because I am convinced that companies are using it as a way to market their website or products and not really looking for consultants or job candidates. This is a topic for another blog, but what I have seen is a lot of companies are looking [...]

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“Love Changes Everything”, Saatchi’s CEO Kevin Roberts Believes in the Power of Love

I believe love is the strongest force in the universe. Passion, loyalty, fulfillment, and happiness are all by-products of love. When you tap into loves potency there is nothing you cannot do. When you have a corporate environment that loves, nurtures, and supports its employees they will love your company. They will never want to leave the office, [...]

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New Twitter Design and The Golden Ratio

It seems like people are still being inspired by Arnell’s famous Pepsi Logo pdf from 2009. Even though no one wants to admit that some of the ideas that were drafted in the document describing the thought process behind the development of the new Pepsi logo, were wonderful; alas we find the Golden Ratio which [...]

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Social Media Management Tools

Social Media Management Tools

Tools, tools, tools! Since the invention of the wheel, adpotion of the stick and discovery of fire; humans have become ever more dependant on tools to get things done. Now that we are all Twittering, Bloging and uploading uber personal information on Face Book; I have found a tool to make this process easier. In [...]

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A campaign for advertising.

A campaign for advertising.

I love advertising. I think it is one of the highest forms of art in the world. Advertising shapes our perception of the world and Ad Men are truly unique individuals. Now this has nothing to do with AMC’s hit show Mad Men because I for one can’t stand Don Draper and most of his staff. [...]

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